Senior Digital Personalisation Manager
- Permanent
This vacancy has now expired. Please see similar roles below...
Senior Digital Personalisation Manager - sought by leading Investment Bank based in Central London.
About the role:
Drive commercial performance against MTP in respect of Digital personalisation by owning engagement, cross-selling and the first 90 day journey
• Deliver new onboarding and cross-selling experiences to drive deeper relationships with our customers.
• Use data driven insights and tools such as Adobe Target, Adobe Analytics and Datorama to develop targeted commercial activities that deepen customer relationships
• Monitor customer conduct and a satisfactory control environment across all deeper customer relationship activities.
Experience required:
• Contributes to the development and achievement of business plans, providing insightful information, guidance and advice, enabling business areas to assess the downstream implications linked to their decisions.
• Recommends areas for change and supports leadership in delivery of agreed change projects to achieve continuous improvement.
• Manages and motivates a high performing team, developing colleagues through stretching objectives, feedback and coaching, contributing to their development and providing ongoing support. Otherwise, acts as a functional specialist in a particular area.
• Ideally a proven track record developing and implementing new ideas to drive sales growth, innovation and identify opportunities for improvement Specific
•Accountable for customer engagement, cross-selling and loyalty for existing customers
• Operates as a subject matter expert, delivering appropriate digital personalisation opportunities that allow the client to capitalise on emerging markets and deepening customer relationship.
• Subject matter expert in Adobe Target and Analytics (A4T Integration)
• Configure, administer and operate, Adobe Target to build campaigns (including the ability to debug, troubleshoot and fix configuration and integration issues)
Please apply within for further details or call on 02073331838.
George Cave
Harvey Nash – Finance & Banking
Similar jobs
We are sorry but your search has returned no results.
Use the search filters to change your criteria, or alternatively you can view all jobs and then filter down to what you're looking for.
Latest News and Insights
Teaser
PostContent Type
Latest NewsPublish date
03/12/2024
Summary
The last few years have seen a boom in demand for technology services as businesses digitised and transformed following the pandemic. But last year, this began to level out in a tough econ
by
Helen Fleming
Teaser
PostContent Type
Latest NewsPublish date
03/11/2024
Summary
I feel incredibly honoured to have the wonderful task of announcing the winners to the inaugural Nash Squared EmpowHER Inclusion Awards – founded by wo+men@NASH. I was simply overwhelmed
by
Harvey Nash UK
Teaser
PostContent Type
Latest NewsPublish date
03/08/2024
Summary
On International Women's Day, our CEO, Bev White, shares her thoughts on the progress (and lack of!) there has been in the number of women in tech. This article first appeared on Computing
by
Bev White