Is Chasing AI Efficiency Costing Marketers Their Trust?

Meta keeps pushing brands toward AI-generated visuals. Gozney's answer was to pour real paint over their pizza ovens instead.

Head of Growth Kirsty Tansey joins David Savage to unpack why Gozney refuses to optimise for the next purchase, and chase the next cook instead. Today's episode asks: in a world flooded with AI content, has authenticity become Gozney's real product?